My History: Reflection #ALM102DC

This is the reflection of my first assessment. The video is about my self-introduction. The idea came when I finished reading my history novel. I personally really like history, so I decided to make a simple history of myself. I elaborate on my different nicknames, where I came from, my habits inherited from my parents,Continue reading “My History: Reflection #ALM102DC”

Creative Brief Part 2 #ALA102

It’s AVOZILLAAAAAAA! This week we have been tasked with producing a creative brief for Avozilla. Background The Avozilla is a new type of avocado on the Australian market. As its name suggests, the Avozilla is different, in a BIG way. The Avozilla originated in South Africa, where it was called ‘Post Office’. The breed ofContinue reading “Creative Brief Part 2 #ALA102”

Draft: Creative Brief #ALA102

This is a rough draft of #ALA102 Creative Brief for Avozilla. Background: Avozilla is an avocado with many times the size of regular avocado. The market for Avozilla is not huge, mainly because of people’s uncertainty about its taste. Australian scores quite hughly in uncertainty avoidance (Hofstede Insights n.d, n.p) and that is one ofContinue reading “Draft: Creative Brief #ALA102”

Evloving Audiences

This post is a rewrite of the storyboard activity last week. The link to the storyboard: https://suryatejatbs.home.blog/2020/03/22/ala102-storyboard-yippee-choc-coats/ Originality: It is not meant to be original in the first place, but I added a bit of new things here and there, and I think I need to add more story. I can add more drama toContinue reading “Evloving Audiences”

#ALA102 Storyboard: Yippee Choc Coats

This week, we are expected to make a storyboard of an Australian brand and promote it with our own ideas. I use Aldi’s Yippee Choc Coats as a brand I want to promote. In my storyboard, I portray myself as an everyman. According to the 12 brand achrtypes by Sparkol (2015), everyman is a characterContinue reading “#ALA102 Storyboard: Yippee Choc Coats”